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<article id="id-51"
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                <h1 class="header--bar">Increase Qualified Pipeline + Revenue Results</h1>
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    <div class="container content-block">
        <h2 class="p1"><span class="s1">Marketing Automation Strategies that Drive Results</span></h2>
        <p class="p1"><span class="s1">In today’s digital world, automating marketing is essential to driving qualified
                pipeline and converting buyer interest into revenue. But the benefits don’t stop there.</span></p>
        <p class="p1"><span class="s1">Marketing Automation Platforms (MAP) help you scale your marketing efforts,
                provide detailed reporting on campaign performance, and drive alignment between your sales and marketing
                teams. They also help drive customer satisfaction and provide automated customer support.</span></p>
        <blockquote>
            <p>B2B marketers who implement marketing automation software increase their sales pipeline contribution by
                an average of 10%.</p>
            <p><img loading="lazy" class="wp-image-1727 alignnone"
                    src="http://stage.n3results.com/wp-content/uploads/2017/04/callout-_forrester-logo-300x114.png"
                    alt=""
                    srcset="images/callout-_forrester-logo-300x114.png 300w, images/callout-_forrester-logo-768x292.png 768w, images/callout-_forrester-logo.png 771w"
                    sizes="(max-width: 192px) 100vw, 192px" width="192" height="73"></p>
        </blockquote>
        <p>While those benefits are significant, many Mid-Market companies find the task of identifying and adopting a
            platform intimidating.</p>
        <p class="p1"><span class="s1">N3’s expert Marketing Automation consulting services provide you with a
                foundation for successful MAP implementation and a roadmap for revenue-driving execution.</span></p>
        <p class="p1"><span class="s1">With N3’s objective, pragmatic approach, we help you identify optimal marketing
                strategies, guide technology selection and integration planning, and evaluate and recommend the
                organizational resources needed to support initiatives.</span></p>
        <p class="p1">To ensure your MAP program supports your critical marketing strategies, we provide guidance on how
            to:</p>
        <ul class="ul1">
            <li class="li1"><span class="s1">Identify personas for target audiences</span></li>
            <li class="li1"><span class="s1">Ideate on your buyers’ journey</span></li>
            <li class="li1"><span class="s1">Define appropriate messaging sequence</span></li>
            <li class="li1"><span class="s1">Determine the right cadence</span></li>
            <li class="li1"><span class="s1">Identity nurturing streams</span></li>
        </ul>
        <h3 class="p1"><span class="s1">Proven Success in Demand Center Excellence</span></h3>
        <p class="p1"><span class="s1">N3’s insights are drawn from 10+ years’ experience designing, developing, and
                managing complex global Marketing Automation and Digital Demand Center initiatives with market-leading
                technology, software and manufacturing companies. </span></p>
        <p class="p1"><span class="s1">In fact, we successfully designed and supported a Multinational Technology
                Company’s </span><a
                href="https://n3results.com/customer-stories/cloud-demand-center-global-cloud-platform/"><span
                    class="s2">best-in-class Global Demand Center</span></a><span class="s1"> for their leading Cloud
                platform, and was later expanded to include all of the company’s Cloud and Enterprise solutions.</span>
        </p>
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                    <svg width="26" height="19" viewBox="0 0 26 19" xmlns="http://www.w3.org/2000/svg">
                        <path
                            d="M19.93 18.69c2.94 0 5.6-2.38 5.6-5.6 0-2.45-1.47-4.34-3.15-5.11L25.04 0h-4.55l-4.2 7.14c-1.26 2.17-2.1 3.85-2.1 6.02 0 3.15 2.66 5.53 5.74 5.53zm-14.19 0c2.94 0 5.6-2.38 5.6-5.6 0-2.45-1.47-4.34-3.15-5.11L10.85 0H6.3L2.1 7.14C.84 9.31 0 10.99 0 13.16c0 3.15 2.66 5.53 5.74 5.53z"
                            fill="#58595B" fill-rule="evenodd"></path>
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                    N3 understood our goals and provided a unique approach to meeting them. Not only did they drive new
                    customers and increase Cloud product consumption, but they also helped move our prospects more
                    quickly to closed revenue.
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                        <path
                            d="M14.68 18.69h4.55l4.2-7.14c1.26-2.17 2.1-3.85 2.1-6.02 0-3.15-2.66-5.53-5.74-5.53-2.94 0-5.6 2.38-5.6 5.6 0 2.45 1.47 4.34 3.15 5.11l-2.66 7.98zm-14.19 0h4.55l4.2-7.14c1.26-2.17 2.1-3.85 2.1-6.02C11.34 2.38 8.68 0 5.6 0 2.66 0 0 2.38 0 5.6c0 2.45 1.47 4.34 3.15 5.11L.49 18.69z"
                            fill="#58595B" fill-rule="evenodd"></path>
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                <p class="caption testimonial__attribution"><span>— </span>Sr. Product Marketing Manager, Multinational
                    Technology Company</p>
            </div>
        </div>
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    <div class="container content-block">
        <h3 class="p1"><span class="s1">Expert Insights to Align Marketing to Your Buyer’s Journey</span></h3>
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                        <p>The purchasing process is a journey taken by your buyer as they develop an awareness of a
                            business issue, seek solutions to their pain points, and identify products that meet their
                            need. A well-designed MAP strategy helps you guide buyer’s through this journey, providing
                            different paths depending on their stage in the sales cycle or role in the buying process.
                        </p>
                        <p>N3 provides expert guidance to help you ensure your MAP program supports all your buyers
                            through their various journeys.</p>
                    </div>
                </div>
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        <h3 class="p1"><span class="s1">Technology Experience to Help You Identify + Implement the Right MAP</span></h3>
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                        <p>How do you select the right Marketing Automation technology for your objectives? N3 has
                            experience working across MAP technologies, including Marketo, Eloqua, Pardot, Hubspot, IBM
                            Marketing Cloud, and more.</p>
                        <p>We can advise you on the optimal technology strategy, given the scope and breadth of your
                            audience, to ensure your solution is flexible and maximizes effectiveness and efficiency.
                            Our recommendations are based on how effectively the MAP technology aligns to your needs and
                            integrates with your CRM, workflows, and applications.</p>
                    </div>
                </div>
            </div>
        </div>
        <p class="p1"><span class="s1">To ensure you move forward with the right operational strategy, N3 analyzes and
                defines the organizational resources you need to manage MAP programs and technology on an ongoing basis.
                We help you identify:</span></p>
        <ul class="ul1">
            <li class="li1"><span class="s1">Appropriate roles to support MAP</span></li>
            <li class="li1"><span class="s1">Team certification requirements</span></li>
            <li class="li1"><span class="s1">Best practices and measurements for campaign strategy</span></li>
        </ul>
        <p class="p1"><span class="s1">Through N3’s research-based strategies, you can move forward and deploy&nbsp;a
                best-in-class Marketing Automation program with confidence.</span></p>
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                <h2>More N3-Powered Solutions</h2>
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                    <ul class="ul1">
                        <li class="li2"><a
                                href="http://n3results.com/n3-offerings/consulting-services/full-cycle-sales/"><span
                                    class="s3">Full-Cycle Sales</span></a></li>
                        <li class="li2"><a
                                href="http://n3results.com/n3-offerings/consulting-services/cloud-migration-deployment/"><span
                                    class="s3">Cloud Migration Deployment</span></a></li>
                        <li class="li3"><a
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                                    class="s1">Global Sales Platform Integration</span></a></li>
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